Our ability to form, maintain and sustain quality relationships with best emotions; hugely contributes to our lives. This determines our happiness & satisfaction and predicts our level of services. To succeed in the business world now and in the future, it is important to understand the role of emotional intelligence in business. We are much aware about the essence & importance of EI that can carry the development activities to desired levels. The ability to use emotions effectively and productively helps us to make better choices, and be more purposeful. The effective use of EI; helps us to deliver ground breaking products & services that customers prefer over the competition.